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SXSW | Austin, TX


South by Southwest (stylized as SXSW and colloquially referred to as “South By”) is an annual conglomeration of parallel film, interactive media, and music festivals and conferences organized jointly that take place in mid-March in Austin, Texas. It began in 1987 and has continued to grow in both scope and size every year.

We provided an array of indoor and outdoor modular LED screens for various clients and venues throughout the multi-day event. Applications included a ground-supported outdoor screen that displayed interactive videos at the Australia House, an indoor modular screen at Antones Nightclub displaying band logos and record labels, and a rooftop screen displaying Simple Booth feeds.

Products Used

6mm Outdoor Modular (1) – 30′ x 10′ ground-supported
2.6mm Indoor Modular (2) – 12′ x 7′ ground-supported, 15′ x 6′ custom-shaped

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“We recently added an Insane Impact MAX Mobile LED display trailer to our rental inventory and we could not be happier with our purchase. The quality of the trailer build is top notch, the panels are incredibly bright and have performed flawlessly. The entire team at Insane has been professional and responsive, and the addition of our new mobile jumbotron (nicknamed “Wall-E”) has been the perfect compliment to our modular rental business. We’re already planning for a 2nd purchase and looking forward to many years of great partnership with Insane Impact.” 

darell landers

Darrell Landers

CEO, Xtreme LED Screens